Today, I found out that Google is actually sharing Fast Flip ad revenue with participating publishers – the first time they’ve formed such a direct partnership with the publishing industry.

This is great news!

Google Fast Flip is a web application that lets users discover and share news articles. It combines qualities of print and the Web, with the ability to “flip” through pages online as quickly as flipping through a magazine.

Google’s newest offering. Especially cool if you’ve got an iPhone – paging through is as easy as a swipe.